Wed, 02/11/2009 - 00:53 — David Wei
I have written posts both about the advantages and disadvantages of EBay business, and today I will cover the advantages of stand-alone Ecommerce websites, which is a better choice of your online business.
As I mentioned before, the EBay business has disadvantages such as high long-term cost, too much of competition and hard to control, etc. Those are the opposite of stand-alone Ecommerce websites. The Advantages of a stand-alone Ecommerce website are as follows:
1. Save your money in long-term business
To set up your stand-alone Ecommerce website does not require a big investment. If you know how to build it all by yourself, you can have it for no more than $100!
And once you set it up, you can list as many products as you want to display on your Ecommerce website, from dozens to hundreds of thousands. You don't need to pay for Insert fees and Final Value Fees at all! Instead, you only need to cover the yearly web hosting fee and domain name. The cost is much less than EBay fees if you list 100 products on EBay.
2. Avoid fierce competition and raise your profit margin
Although people who comes to your website may also come to other sites looking for the same products, the competition is much less than EBay.
At your own Ecommerce website, you can provide better service and emphasize your unique product quality to raise your profit margin, and no need to take the bad competing method to lower your sale prices any more.
3. You can fully control your business
Since you have your own domain name and Ecommerce website, there are much less limitation for you to expand your business. You can do near anything you want to expand your business.
For example, you can change the layout of you website to attract your customers; you can add as many web pages as you you want to provide useful information to your customers; you can issue coupon codes to your customers and make them happier to place an order; and you can integrate an affiliate program to get affiliates marketing and selling products for you. Therefore your business potential is much expanded.
I just list the main advantages of stand-alone Ecommerce websites here and of course I can not list all of them in this short post. If you want to build your own Ecommerce website, please go back later for more information about stand-alone websites.
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